As Meta races to recenter itself around artificial intelligence, the tech giant is mandating that more than 7,000 workers must move to new teams, and it’s radically changing some employees’ jobs. The Guardian has also learned that some of these reassigned employees will shift to two new teams: one building AI cloud infrastructure and another that’s building an internal AI agent codenamed Hatch.

Late last week, Meta employees received a notice that engineers had been “selected” for reassignment and would begin reporting to the cloud infrastructure and Hatch teams by the end of this week. Meta made a similar move last month when it reshuffled at least 1,000 engineers on to a new data labeling team called Applied AI, or AAI – at first giving them the option to volunteer, but later telling workers: “Transfers aren’t optional.”

“Our work, infrastructure and our products are fundamentally changing as a result of the continued acceleration of AI,” wrote Peter Hoose, vice-president of production engineering at Meta, in an internal post about the two new teams viewed by the Guardian. “The pace of what we are building is unprecedented, and these are exactly the kind of challenges that define what we do best.”

A Meta employee referenced last month’s reshuffle in a comment on Hoose’s announcement, writing: “Does ‘selected’ imply this is an [Applied AI]-style draft rather than a voluntary move?”

Further proof the Meta doesn’t know what the Zuck it’s doing. The rebrand has gone swimmingly, given all the time we spend in the legless metaverse.