The problem with iOS and most of the Apple iOS apps is that they try so hard to predict what you want to do that they end up getting in your fucking way. They try so hard to make your life easier that they make it even harder.
They’re like an overly attached girlfriend who’s in your face all the time, or a cat constantly under your feet when you’re trying to make dinner.
For apple, moving toward simplicity is a great marketing move when the apps are overly complicated. But once the apps are simple and effective and the talk dies down, apple then equates simplicity with boring, and then swings the pendulum in the opposite direction, making the apps feel cumbersome, un-intuitive, and unruly.
The problem with iOS and most of the Apple iOS apps is that they try so hard to predict what you want to do that they end up getting in your fucking way. They try so hard to make your life easier that they make it even harder.
They’re like an overly attached girlfriend who’s in your face all the time, or a cat constantly under your feet when you’re trying to make dinner.
For apple, moving toward simplicity is a great marketing move when the apps are overly complicated. But once the apps are simple and effective and the talk dies down, apple then equates simplicity with boring, and then swings the pendulum in the opposite direction, making the apps feel cumbersome, un-intuitive, and unruly.